Checklist For The Development Of Your Easysite Business Website

PUBLISHED: APRIL 06, 2018 – ARTICLES: CHECKLIST FOR THE DEVELOPMENT OF YOUR EASYSITE BUSINESS WEBSITE

In today's globalized world, the internet holds the key to success. Whether your business is an eCommerce business or you advertise your services on your own website. Any business must have an online presence if its going to be successful.

Checklist For The Development Of Your Easysite Business Website

People are addicted to the internet. Its one of the easiest and quickest way to find what you looking for. Social media, online messaging, online gaming, online stores, all these have become part of our life's. So, if you are running a business and want to increase your customer base, building a website using Easysite is the solution.

The global internet audience is huge. A good way of telling that global audience about your business is to create your own website and build a good relationship with your audience. That is the power of having your own website.

So, what are you going to learn from this post? You will learn the things that you need to take care of when developing a website for your business. I will give you a checklist that will help you in developing a website that will help you to grow your business. Let’s get you started:

Content Management System

As a business owner, it is understandable if you have no coding knowledge. This is also a prime reason for considering your options before you start the development process.

A content management system will help you to update the content of your website, with out having any coding knowledge. If you need a website or blog you need a content management system. All the coding is done for you by the content management system. If you decide not to use a CMS, then you will have to learn coding or pay a web developer to build your website for you.

There are many CMS to choose from. We like to think that Easysite is one of the best. Our site builder does all the work and coding for you. All you have to do is add the content. Sign up here and try Easysite free for 30 days.

Focus On Your Page Header

Once you choose a CMS, the development process is started. You need to be sure that you keep a close eye on each and every development. Think with a mind of your audience. What will they notice first on your website? Your page header.

You need to make sure that you have logo and tagline which can highlight your business. Your header should include your domain name, your company logo, a navigational menu and your company’s contact details. These details are very crucial for your business which is why they are expected to be at the top of your website. Let’s understand these terms in a little more detail.

Domain Name

Your domain name is the address of your website. It should include your main keyword or business name. If offered a free domain from your website builder make sure it does not include the website builders domain followed by letters and numbers. Example www.websitebuilder.com/wb224433 this is not professional and does nothing for your SEO, also people won't remember it. From your websites domain name people should be able to tell what the website is about. Make sure to keep your domain name simple and relevant.

When you sign up and make a website using Easysite you do get a free domain name after you make your first payment. The free domain stays free for as long as you remain with Easysite. If you decide to leave we will transfer your domain to a domain registrar of your choice for free.

Your Logo And Branding

Brand recognition is an integral part of your digital marketing campaign. And a good quality logo and branding will help market your business. Make sure that you showcase your logo on your page header.

A Tag-line

A tag-line is equally important as just like your logo. You must create a catchy tag-line that highlights the vision of your business. Tag-line is more of a signature of your brand in words.

Website Security

Security of a website is a very serious issue and one should make sure that the elements of the website are fully safe. Once you develop a website, it is not only responsible for your business, it is responsible for all your audience too. When they interact with your website, it is your responsibility to keep their data safe and sound. Start with https, find out what https is here.

When you are developing your website, make sure to bolster the security of your website or else you might regret afterwards. Even after development, you need to make sure that all the elements on your website are timely updated. Many recent hacks were just because the companies didn’t bother to update their security.

Check Your Page Footer For These

A page footer plays a pivotal role. It must provide some off-beat information about your business such as your business hours, your social media pages, and chat feature. Showing business hour affects your user psychologically. It shows the user that you are real and close as well.

SEO Help

These are some of the things you could check when creating your own website. Search engine optimisation services in Sydney are offering cost effective search engine optimisation. Remember you can also contact us for any SEO questions you may have.